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Power of Podcasting | Dave Jackson

As entrepreneurs, we are always looking for new ways to continue growing our projects and take it further. Therefore, in this episode, I would like to talk to you about The Power of Podcasting.  Podcasts are known for being a useful tool for entrepreneurs to advertise their brand, business, and even to make themselves known, opening up a field in which their new projects and podcast go hand in hand perfectly. For today’s episode, we will have the podcast expert, Dave Jackson. Dave is a podcast consultant, speaker, and author that has dedicated part of his life to teaching people. For that reason, Dave, based on his skills, decided to create the ‘School of Podcasting’ where he teaches people how to start their own podcast and be successful doing it.

Press play, grab a piece of paper and take notes cause the expert will teach us about the Power of Podcasting.


2:05 ‘I realize that I was poor’ Dave talks about his beginning as an entrepreneur.

4:10 Dave talks about the moment he decided to start podcasting.

9:36 The talk impostor syndrome and the podcasting path.

15:24 Serving your audience to have success in podcasting

17:02 The myth about the reviews in podcasts.

20:17 The most unexpected part of Dave’s podcast journey.

25:27 The power of the niche.

28:22 Dave’s advice for entrepreneurs starting in the podcast world

 Dave Jackson began podcasting in 2005 and launched the School of Podcasting ( His School of Podcasting show has over 2.5 million downloads. He has helped hundreds of people plan, launch, and grow their podcasts. He is the author of the book Profit from Your Podcast: Proven Strategies to Turn Listeners into a Livelihood, and is a featured speaker at events. In 2016 Dave joined Libsyn (the largest podcast hosting company) as part of their

Twitter      | @davejackson
Facebook | @schoolofpodcasting Instagram | @schoolofpodcasting
Linkedin    | @davejacksonWebsite |



Miko Santos Instagram | @thesidestrip

Auspod Syndicate Website |

Kangaroofern Instagram | @kangaroofern

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The transcript of this episode can be found here.


Miko Santos is a Podcaster and founder of Auspod Syndicate and Guerrilla Podcast Syndicate that was formerly based in New Zealand. Aside from being a creative copywriter for TV and Radio in the past, Miko worked as a features writer/journalist for eight years in the Philippines – covering big events such as EDSA 2 and 3 and the 2011 Christchurch Killer Earthquake for GMA 7. He was also a PR Manager in Thailand for two years. At present, he is focused on podcasting and thrives in Adelaide, South Australia with his wife and two kids.


The Bootstrap Podcast Show is a production of Kangaroofern media Lab, a grassroots, entrepreneur-led movement to bring together, celebrate, and give a voice to Australia’s entrepreneurship community. On the podcast, we speak with the movers and shakers of Australia’s entrepreneurship community to give a glimpse into the future of business.


Auspod Syndicate is your Podcast Hub for Australia’s Entrepreneurs​ and Independent Podcast Network – a united group of SMEs that share the mission to stay locally connected.  Entrepreneurs and business leaders are regularly featured to enable meaningful connections and conversations while keeping the world updated on the latest business trends and events in Australia. Auspod Syndicate is a sister company of Guerrilla Podcast Syndicate under Kangaroofern Media Lab 🦘🌿

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