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First National Brand Podcast For Entrepreneurs across Australia

Reach a loyal audience of local entrepreneurs, established business owners and innovative business-focused listeners throughout Australia. AusPod Syndicate is a Community  that aims to sharing ideas to help build one another, and industry leaders conducting online mentorship, consultancies, collaboration, forums and discussions that aims to support businesses in all industries.

 

Australia’s Podcast Listener Stats

1 +
Active Listeners
1
Age Demographic
$ 1 +
Average Household Income
1
Average Monthly Social Impressions

Target Market

Entrepreneurs & Business Owners

An entrepreneur or a small business owner is  an individual who creates, organizes, and manages an enterprise with considerable initiative (and usually shouldering considerable risk alongside it).

They are a great segment to connect with.

They own more businesses

41 percent own two or more businesses

They stay in business longer

43 percent have been in business for more than ten years

They make more money

14 percent reported 2013 revenues over $1 million

They create more jobs

32 percent employ five or more employees

They take their work outside of their home

43 percent work in an office as opposed to home

They are also the most optimistic profile, with 30 percent expecting “much higher” revenue in 2014. Connect with them using Australia’s Podcast advertising and sponsorship.

Podcast Advertising Effectiveness

48%

Lift in purchase intent for brands who advertise in business podcasts

75%

Agreed that podcast ads made them aware of new products or services

Sponsorship Opportunities

You can pick one or two sponsorship packages

Sponsorship A

$ 150
Per Episode
  • 15-30 second pre-roll message at the beginning of every episode you sponsor that mentions your product or service and offers.
  • You can also select a mid-roll and/or at the end of each episode.
  • We work with you on the script to get what you want. Or you can submit the script for our local host to read.

Sponsorship B

$ 900
Per Episode
  • Your company will get a special episode specifically dedicated to your company and the products and services you offer. This is an advertorial format where we interview you.
  • We work with you on the questions and you prepare your answers in a casual conversation format.
  • The episode consists of 15 questions and runs for about 30 minutes.

Sponsorship C

$ 550
Per Episode
  • This is a pre roll sponsorship (30 Second spot) for the regional weekly business reports of all the business activities and happenings in local markets.
  • We cover local companies, start ups, technology, new companies that have been making the news locally, nationally and internationally; and includes all the networking events going on in the region.
  • This is a 15 minute weekly episode.

Sponsorship & Banner Advertising

As a three month sponsor of any of our regions or nationally, sponsor advertisers are able to place an ad banner on the AusPod  site. This package includes podcast sponsorship and web site presence. It also includes event presence (live and virtual). For more information on sponsorship please contact us.

Social Boost Podcast Distribution

All of our podcasts are shared socially.  As Sponsors, Social Boost option is included on your package. This will increase your podcast coverage significantly. 

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